Free intake · The Real Estate Method

Want more customers from
Google AND AI?

Tell us about your business in 10 minutes — your services, your customers, your competitors, what you want to rank for — and we'll email you a personalised SEO + AI Visibility report within 24 hours. Free, no card, no sales pressure. Built for medical, legal, and industrial firms.

10 minutes

Multi-step. Auto-saves as you go. Close the tab and come back — your answers are kept.

Free SEO + AI report

Within 24 hours: where you rank on Google + AI engines, what's leaking, and the highest-leverage thing to fix first.

Same questions we ask paying clients

Not a marketing form — the actual intake we use for every project. The depth is the difference.

Public + private

Your answers stay private. The questions are public — read them before you commit. Transparency before trust.

Preview the questions

What does a good SEO + AI consultant ask before starting?

These 15 questions. They cover the 7 areas that actually move the needle: your business, your services, your customers, your competitors, what you want to rank for, what you have set up online, and where to send the report. Sector-specific questions branch in for medical, legal, or industrial firms. Read them before committing your 10 minutes — that's transparency.

See all 15+ questions (sector-branched)+
Step 1 of 7
  1. 1

    What's your business name? (Exactly as you want it to appear when people Google you.)

    Whatever name you use on Google Maps, your website, your invoices. We'll use this to match you across SEO + AI search results.

  2. 2

    What's your website? (Or leave blank if you don't have one yet.)

    If you don't have a website yet, that's fine — building one is part of what we'd recommend in your plan.

  3. 3

    What kind of business do you run?

    We'll tailor the next questions to your sector. We're best for medical, legal, and industrial firms — those are who we work with most.

Step 2 of 7
  1. 1

    What are the top 3 things you sell or do? (The services you most want to be Googled for.)

    List the 3 services you sell most — or 3 you want to sell more of. Each one becomes a query we test against ChatGPT, Claude, Gemini, and Perplexity.

  2. 2

    Of those 3, which one do you most want to sell MORE of?

    We'll focus the SEO + AI work on this service first. The other two get covered too — but this one gets priority.

  3. 3

    What's a typical customer worth to you? (One job, one patient, one contract — pick the closest range.)

    Used for ROI math — and to recommend the right plan for your budget. Higher customer value = more leverage from SEO + AI work.

Step 3 of 7
  1. 1

    Describe your dream customer in one sentence. (The kind you want MORE of — not the ones who waste your time.)

    Be specific. 'Mid-market law firms in Joburg with 15-50 attorneys handling tech contracts' beats 'businesses that need legal help.' The more specific you are, the more specific your Google + AI ranking strategy can be.

  2. 2

    Where are your customers based? (Cities, suburbs, or regions you actually serve.)

    Be specific. 'Gauteng' is good. 'Pretoria + Johannesburg + Witbank' is better. This drives where your business shows up on Google Maps + AI search.

  3. 3

    Which medical aids do you accept? (Discovery, Bonitas, Momentum, GEMS — patients Google this exact thing.)

    Patients search 'cardiologist who accepts Discovery in Sandton' or 'Bonitas dentist near me'. If your medical aid list isn't visible online, you're invisible to those searches.

    Medical-specific
  4. 4

    What's your HPCSA number? (Optional — but we'll show it as a verified credential.)

    Patients trust HPCSA-verified practitioners. AI engines weight it heavily. Most SA practice websites don't show this — easy edge for you.

    Medical-specific
  5. 5

    Are you listed on the Law Society of SA (LSSA) directory? Is it up to date?

    LSSA is the most trusted legal directory in SA. Clients check it. AI engines cite from it. If you're not on it (or your listing is stale), prospects can't verify you exist.

    Legal-specific
  6. 6

    What types of cases do you handle? (Up to 5 — the more specific, the better.)

    Specific practice areas rank way better than generic ones. 'Commercial litigation' is fine. 'Commercial litigation for tech / SaaS startups' is gold — that's exactly what someone Googles.

    Legal-specific
  7. 7

    What's your BBBEE Level? (And is it verified by an accredited agency?)

    BBBEE Level is THE filter for SA enterprise + government procurement. Procurement officers Google 'BBBEE Level 1 supplier for [service] in [region]' — verified Level 1/2 firms get found first.

    Industrial-specific
  8. 8

    What certifications and supplier registrations do you hold? (CSD, CIDB, ISO, sector-specific — list whatever applies.)

    CSD = Central Supplier Database, essential for government work. CIDB = Construction grading. ISO = quality standard. Plus sector-specific (NTC, MEMSA, SAFAS, etc.). The more you list, the more procurement queries you can rank for.

    Industrial-specific
Step 4 of 7
  1. 1

    Who are your top 3 competitors? (The ones you lose deals to — or want to beat.)

    Website URLs are best. Names work if you don't have the URL handy. We'll Google them, see what they're doing on Google + AI, and show you exactly where you're behind.

  2. 2

    Be honest — what's the ONE thing they do better than you? (Online or offline. We're not judging.)

    The more specific you are, the faster we close the gap. 'They post on LinkedIn 3× a week — I don't' is way more useful than 'they're better at marketing.'

Step 5 of 7
  1. 1

    If a customer Googled to find your business, what exact words would they type? List 3-5 searches.

    Think about the EXACT queries — what your customers type into Google or ask ChatGPT. These become the queries we test for you across Google + all 4 AI engines (ChatGPT, Claude, Gemini, Perplexity).

  2. 2

    If we work together, what does success look like 6 months from now?

    Be specific. '5 new patients a week' beats 'more visibility'. '2 mining contracts at R500k each' beats 'more leads'. Vague goals = vague results.

Step 6 of 7
  1. 1

    How do customers find you today? (Tick everything that's true.)

    Honest answer beats aspirational. If 90% are word-of-mouth and 0% from Google, that's gold — we know exactly what to fix.

  2. 2

    What do you have set up online already? (Tick what's true — be honest.)

    We verify everything ourselves anyway — we just want your read first. The more honest you are about gaps, the more accurate the recommendation.

  3. 3

    What have you tried before to get more customers online? What worked, what didn't?

    Past SEO agencies, freelancers, paid ads, social media — be honest. Saves us repeating mistakes you've already paid for.

Step 7 of 7
  1. 1

    Your name?

  2. 2

    Email to send your free SEO + AI scan to? (Within 24 hours. No spam.)

    We'll email you a personalised report — covering Google rankings, AI engine visibility, and the highest-leverage thing to fix first. One-click unsubscribe if you'd rather not hear from us again.

These questions are public on purpose. Most agencies hide their intake forms behind a sales call. We don't. The quality of the questions IS the proof of the methodology — if they don't look like the right questions to ask about your business, we're not the right fit and you've saved yourself a discovery call.

Kabelo More — AI Visibility Consultant, Pretoria
By the author
Kabelo More
AI Visibility Consultant · Pretoria · 8 years local SEO
Step 1 of 7

About your business

Just the basics — name, website, what kind of business you run.

Whatever name you use on Google Maps, your website, your invoices. We'll use this to match you across SEO + AI search results.

If you don't have a website yet, that's fine — building one is part of what we'd recommend in your plan.

We'll tailor the next questions to your sector. We're best for medical, legal, and industrial firms — those are who we work with most.

Your answers auto-save in your browser. Close the tab and come back — your progress is saved.
Frequently asked

Questions about working with us.

Common questions business owners ask before booking an SEO + AI Visibility audit.

What questions should I expect when working with an SEO + AI search consultant?+
A thorough SEO + AI Visibility consultant asks about 15 questions across 7 areas: your business and website, the services you sell, your ideal customer and service area, your top 3 competitors, the exact words customers would Google to find you, what you have set up online today (Google Business Profile, reviews, LinkedIn, industry directories), and where to send your personalised report. The full list is public on this page so you can read them before committing 10 minutes.
How long does the free SEO + AI Visibility intake take?+
About 10 minutes. The form is multi-step with sector-specific questions for medical, legal, and industrial businesses. It auto-saves to your browser as you go — so you can pause and come back without losing your answers.
Why do you ask about my competitors in the intake form?+
Google and AI engines (ChatGPT, Claude, Gemini, Perplexity) compare businesses against each other. When a customer searches 'best cardiologist in Sandton,' the answer goes to whoever has the strongest combination of website, Google Business Profile, reviews, and industry citations. Knowing your top 3 competitors lets us show you exactly where you're behind — and the fastest way to catch up.
What's the difference between this intake and the free AI scan at /scan?+
The free AI scan at /scan takes 30 seconds and tests how AI engines respond to your business name + city today. It's a quick snapshot. This intake takes 10 minutes and captures everything we need — services, customers, competitors, goals, current setup — to send you a personalised SEO + AI Visibility report within 24 hours, with a clear recommendation on what to fix first.
What do I need to prepare before starting the intake form?+
Have these handy: your business name + website URL, your top 3 services, your top 3 competitor URLs (or names), 3-5 search queries customers would type to find you, the rough value of one typical customer/contract, and your service area cities. Sector-specific: medical practices add medical aid plans accepted, law firms add LSSA listing status, industrial firms add BBBEE Level + certifications.
Will my answers be kept private?+
Yes. Your specific answers are private and used only to prepare your personalised report. The questions themselves are public on the page — that's transparency about the methodology — but your answers stay confidential. We never share, never sell, never enrol you in a sales sequence without explicit opt-in. One-click unsubscribe on any future email.
Will you try to sell me a monthly retainer after the report?+
No automatic pitch. We send the report within 24 hours with our honest read on where you are, what to fix first, and which of our packages (if any) would suit you. If we're not the right fit for your business right now, we'll honestly say so. If you want to talk about it on a free 20-min call, you ask for it — we don't push.
How is The Real Estate Method different from regular SEO?+
Regular SEO focuses on Google rankings only. The Real Estate Method covers all 7 properties customers actually use to find businesses today: your website + Google rankings, Google Business Profile, LinkedIn, industry directories, reviews, industry press, AND the new layer of AI engines (ChatGPT, Claude, Gemini, Perplexity). Most SEO agencies still only do 1-2 of these. We do all 7 — because that's where modern customers actually look.

Why we ask 15 questions and not 4

The 30-second free scan at kabelomore.com/scan checks how AI engines respond to your business today. Useful — but limited. It's a snapshot.

This deeper intake gets us to a real plan. By the time you finish, we know your services, your competitors, the exact queries you want to rank for, your goals, and what's already set up. The report we send back covers Google rankings + Google Business Profile + reviews + LinkedIn + industry directories + AI engines (ChatGPT, Claude, Gemini, Perplexity) — with specific recommendations for YOUR business.

10 minutes here. 5 minutes reading the response. That 15-minute investment typically saves months of guessing about what to fix first — and which agency to spend money with.

What happens after you submit

  1. Within 1 hour: we email you a copy of your answers (so you have a record of what you said).
  2. Within 24 hours: personalised SEO + AI Visibility report covering where you rank now, your gaps versus competitors, the highest-leverage fix, and an honest recommendation on what to do next.
  3. Optional: want to talk through it on a free 20- min call? Reply with a time that works. No pitch, no pressure. If we're not the right fit for your business, we'll honestly say so.

Your answers stay private. We never share your data, never sell your email, never add you to a sales sequence without explicit opt-in. The information is for us to send you the report you asked for. Full stop.