Kabelo More — AI Visibility Consultant, PretoriaKabelo More
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The process

Five steps.
Same process, every client.

AEO isn't magic. It's a discipline — five clear steps applied consistently. Here's exactly what happens between "we start" and "your business gets cited."

  1. 01

    Scan — What does AI see right now?

    We query ChatGPT, Claude, Gemini, and Perplexity with the exact questions your customers ask. We capture verbatim responses. If you're not mentioned, we measure the gap. If competitors are, we know who to benchmark.

    Tools: Manual queries · Citation tracking · Screenshot capture

  2. 02

    Diagnose — Why are you invisible?

    We audit your website's structured data (schema.org JSON-LD), meta signals, and content shape. We check your Google Business Profile for completeness. We look at third-party citations, review velocity, and authority signals. AI engines rank on specific signals — we find which ones you're missing.

    Tools: Google Rich Results Test · GBP Insights · Manual citation check

  3. 03

    Build — Make your business AI-readable.

    We deploy LocalBusiness, Service, and Organization schema to your website. We optimise your Google Business Profile to 100% completeness. We write answer-shaped content that AI engines actually quote. We establish third-party citations that AI crawlers trust.

    Tools: schema.org generator · GBP API · Industry directory submissions

  4. 04

    Measure — Prove the work moved the needle.

    We rescan your business across all four AI engines using the same queries from Step 1. We compare before and after. We document citation rate movement, new AI mentions, and updated competitive position. This is the proof we put into your case study.

    Tools: Citation tracking · Before/after comparison · GBP metrics

  5. 05

    Compound — Keep the work going.

    AI engines update constantly. New competitors catch on. Algorithms shift. The businesses that treat AI visibility as an ongoing practice — monthly tracking, fresh content, proactive citation management — own their category for years. The ones that treat it as a one-off project lose ground.

    Available as: Visibility Partner monthly retainer

Realistic expectations

What we promise.
And what we don't.

We promise
  • · The same disciplined 5-step process for every client
  • · Documented before/after data — citations, screenshots, metrics
  • · Honest reporting, including when results are slower than expected
  • · Cancel anytime on the Partner tier after 3 months
  • · Work delivered by Kabelo personally — no offshoring
We don't promise
  • · A specific citation rate or "page 1 of ChatGPT" guarantee
  • · Overnight results — meaningful change takes 60-90 days
  • · Magic formulas, "secret hacks", or AI-prompt tricks
  • · To work with anyone — we choose clients carefully
  • · Lock-in contracts or cancellation penalties
Process FAQs

Questions about how it works.

What's the difference between AEO and traditional SEO?+
SEO targets the blue-link results page on traditional search engines. AEO (Answer Engine Optimisation) targets the conversational answers AI engines like ChatGPT, Claude, Gemini, and Perplexity give. The signals overlap (structured data, citations, content quality), but AEO weighs trust verification and answer-shaped content more heavily than SEO.
What is structured data and why does it matter for AI search?+
Structured data (also called schema.org markup or JSON-LD) is machine-readable code embedded on a webpage that explicitly tells search engines and AI crawlers what the page is about — business name, services, location, hours, ratings. Without it, AI engines have to guess. With it, they have verified data to confidently cite.
How does Google Business Profile fit into AI search?+
Google Business Profile (GBP) data is one of the most heavily weighted signals AI engines use to recommend local businesses. A complete, optimised GBP with categories, services, hours, photos, reviews, and posts dramatically increases the chance an AI engine will recommend you in local-intent queries.
Why does third-party citation matter?+
AI engines cross-reference business information across multiple sources before recommending. A business listed only on its own website is harder to verify than one listed on industry directories, professional bodies, news sites, and review platforms. Third-party citations are trust anchors AI engines use for entity verification.

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