Pricing

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Every plan starts with a free AI visibility scan.Fixed-tier pricing — no custom quotes, no surprises.

I'm an AI Visibility (AEO/GEO) consultant. Most clients start with their Google Business Profile because it's the fastest visible win for local search. From there, the Optimization Pack adds the full AEO layer that makes you citable by AI engines like ChatGPT, Claude, Gemini, and Perplexity. Growth retainer continues the compounding work month over month.

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We test how 4 AI engines respond when your customers ask. Free. No card. Report in 24 hours.

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Once-off packages

Pick the level of work your score needs.

Google Business Profile Setup is the entry point — the fastest, most visible win. Optimization Pack is where most one-time clients land — the full AEO layer that makes you citable by AI engines. The two Foundation Builds include a website for clients starting from scratch.

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Google Business Profile Setup

+ Citations Foundation

The fastest visible win in local + AI search.

R5 000
Once-off · 50% deposit / 50% on delivery
$295 · £235
Score target
Lays the foundation
Best for: Service businesses that need to show up when customers search Google Maps and AI search. The fastest, most visible win in local search.
Google Business Profile
  • Complete listing setup and optimization (categories, hours, services)
  • Photo optimization and strategic placement (you supply photos; photographer recommendations available if needed)
  • Q&A section seeded with 8-10 common customer questions (we draft, you approve)
  • Business attributes configured (payment methods, accessibility features, service options)
  • First-month GBP posts (4 posts drafted, scheduled, and published one per week for 30 days)
  • 90-day post calendar template with content categories and example structures
  • Brief training on how to create and schedule future posts yourself
  • Review acquisition system (WhatsApp/SMS templates, optimal timing guidance, negative review response templates)
Citations
  • 10 directory citations submitted (Brabys, Cylex, HelloPeter, plus industry-specific directories)
  • NAP consistency verified (Name, Address, Phone matching across every listing — how AI engines verify you're a real business)
  • Citation tracking spreadsheet for your records
Delivery: 12-16 hours of work · 1-2 weeks

Already have a GBP that needs fixing? See troubleshooting FAQ below.

Continued posting after Day 30 is essential for ongoing listing performance. Most clients add the Growth Retainer to maintain consistent activity.

Starts with a free scan · No card to begin

Most clients land here

Optimization Pack

The full AEO layer in 3 weeks

R10 500
Once-off · 50% deposit / 50% on Day 30 delivery
$595 · £475
Score target
20-40 → 60-75
Best for: Service businesses with an existing website who want the full AEO (Answer Engine Optimization) layer — the work that makes your business citable by ChatGPT, Claude, Gemini, and Perplexity when customers ask them questions. The modal once-off where most one-time clients land.
Google Business Profile (rebuild)
  • Complete GBP rebuild with optimization
  • Photo optimization and strategic placement
  • Q&A seeding, attributes, business details
  • 30-day post calendar with 4 posts drafted and scheduled
  • 90-day post calendar template
  • Review acquisition system
Citations
  • 10 directory citations with NAP consistency (Name, Address, Phone matching everywhere)
  • Citation tracking spreadsheet
Schema & technical
  • Structured data markup (JSON-LD schemas) across all service pages — code that tells Google and AI engines what each page is about
  • AI access files (llms.txt and robots.txt) rebuilt with AI bot allows — instructions telling ChatGPT, Claude, Gemini, Perplexity they're welcome to read your site
  • Schema markup validation and testing
Measurement foundation
  • Google Analytics 4 (GA4) — tracking how visitors use your website
  • Google Search Console (GSC) — tracking how Google sees your site
  • Bing Webmaster Tools with IndexNow — Microsoft search visibility
  • Microsoft Clarity — heatmaps showing what visitors actually click
  • Day 0 baseline and Day 30 progress measurement
Content
  • 3 priority pages rewritten in answer-shape format (structured to answer the questions customers actually ask AI)
  • 10-12 frequently asked questions added with FAQPage schema (so AI engines can quote individual answers in their responses)
Prerequisites (you provide)
  • Full administrative access to your website CMS
  • Hosting login OR ability to grant temporary access
  • Existing brand assets (logo, colors, copy)
  • Don't have full access? See "What if I can't grant full access?" in FAQs
Platform notes
  • WordPress, Squarespace, Wix, Webflow, Shopify: full scope
  • Custom-built platforms: discovery call required
  • No CMS or static site: Foundation Build Lite recommended instead
Delivery: 32-40 hours over 3 weeks

Starts with a free scan · No card to begin

Foundation Build Lite

Website + AEO foundation for businesses starting from scratch

For service businesses that don't have a website — yet.

R9 500
Once-off · 50% deposit / 50% on delivery
$555 · £445
Score target
0 → 60-75
Best for: Service businesses that don't have a website yet but want to be found on Google Maps AND cited by AI engines like ChatGPT, Claude, Gemini, and Perplexity. We build the website and lay the AEO foundation in one package.
Website build
  • One-page website built mobile-first (designed to work perfectly on phones first, since most customers visit from their phone)
  • Five core sections: introduction, About your business, services offered, frequently asked questions, contact details
  • All content writing (we draft the copy, you approve)
  • Built on WordPress or modern web technology (Next.js) — depending on what fits your business best
  • Hosting setup with you owning the domain and account
  • Domain configuration support
  • 30-day post-launch support
Google Business Profile
  • Complete listing setup and optimization
  • Photo optimization and strategic placement (you supply photos; photographer recommendations available if needed)
  • Q&A section seeded (we draft 8-10 common customer questions, you approve)
  • Business attributes configured
  • First-month posts (4 posts written and scheduled, one per week)
  • Review acquisition system (WhatsApp/SMS templates, response templates)
AEO foundation
  • Structured data markup (JSON-LD schemas) — code that tells Google and AI engines what your business does
  • AI access files (llms.txt and robots.txt) — instructions allowing ChatGPT, Claude, Gemini, Perplexity to read your site
  • Measurement setup — Google Analytics 4, Google Search Console, Bing Webmaster Tools, Microsoft Clarity
  • Day 0 baseline scan + Day 30 progress measurement
Citations
  • 10 directory citations submitted (Brabys, Cylex, HelloPeter, plus industry-specific directories)
  • NAP consistency verified
Delivery: 25-32 hours · 2-3 weeks

Starts with a free scan · No card to begin

Foundation Build

Multi-page website + AEO foundation for established businesses

For service businesses where one page isn't enough.

R14 500–R19 500
Once-off · 50% deposit / 50% on delivery
$845 · £680 — from
Final price depends on number of pages and scope — confirmed after free scan
Score target
0 → 60-80
Best for: Established service businesses needing a multi-page online presence with AEO baked in from line one. For businesses where one page isn't enough — multiple services, multiple locations, or content depth requirements.
Website build
  • 3-9 page website built mobile-first (works perfectly on phones)
  • Custom design (not template-based)
  • All content writing (we draft, you approve)
  • Built on WordPress or modern web technology (Next.js)
  • Hosting setup with you owning the domain and account
  • Domain configuration support
  • 30-day post-launch support
Google Business Profile
  • Complete listing setup and optimization
  • Photo optimization and strategic placement
  • Q&A section seeded
  • Business attributes configured
  • First-month posts (4 posts written and scheduled)
  • Review acquisition system
AEO foundation
  • Structured data markup (JSON-LD schemas) across all service pages
  • AI access files (llms.txt and robots.txt)
  • Measurement setup (Google Analytics 4, Google Search Console, Bing Webmaster Tools, Microsoft Clarity)
  • 3 priority pages rewritten in answer-shape format (structured to directly answer the questions your customers ask AI engines)
  • 10-12 frequently asked questions added with FAQPage schema (so AI engines can quote individual answers in their responses)
  • Day 0 baseline scan + Day 30 progress measurement
Citations
  • 10 directory citations with NAP consistency
  • Citation tracking spreadsheet
Delivery: 40-60 hours · 4-6 weeks

Starts with a free scan · No card to begin

How clients progress

The typical client journey.

  1. StartGoogle Business Profile Setup (R5 000)get visible on Google Maps in 1-2 weeks
  2. ExpandOptimization Pack (R10 500)add the full AEO layer once your GBP is performing
  3. CompoundGrowth Retainer (R5 500/month)keep building citations, content, and authority month over month
  4. DominatePremium Retainer (from R10 500/month)category leadership with daily cadence, ads, and PR

Most clients spend 2-3 months in once-off packages before moving to retainer work. Some skip ahead. Some stay focused on once-off only. Free scan first determines what fits.

Monthly retainers

Compounding work, billed monthly.

AEO compounds quarter over quarter. Retainers run the ongoing content + citation + LinkedIn work that lifts you into category-leading visibility.

Standard retainer

Growth

Compounding monthly AEO + citations + LinkedIn

R5 500/month
Monthly · 3-month minimum
$395 / £315 / month
Score target
75-85 and climbing
Best for: The standard retainer for clients post-Foundation. Compounding monthly work that lifts you into category-leading visibility.
AEO maintenance & growth
  • Monthly AI engine rescan across ChatGPT, Claude, Gemini, Perplexity
  • Citation building (3-5 new directories per month)
  • 1 cornerstone AEO content piece per month (article structured around questions customers ask AI engines)
  • 1-page progress report with measured improvements
Google Business Profile
  • 4 GBP posts per month (drafted, scheduled, published)
  • Review acquisition push (target 5-8 reviews per month)
  • Response management for incoming reviews
  • Monthly GBP performance review
Content & authority
  • 4 LinkedIn company posts + 2 personal posts per month
  • 1 short video per month (90-second format for LinkedIn/social)
  • Strategic editorial direction
Client service
  • Monthly 60-minute strategy call
  • Quarterly rescan + strategy review
  • Ongoing scope flexibility (swap deliverables based on monthly priorities)

Starts with a free scan · 3-month minimum

Premium

Visibility + workflow automation + PR

from R10 500/month
Monthly · 6-month minimum
from $735 / £585 / month
Note: Paid advertising spend is billed separately by Google/platforms directly to your account. Retainer covers management work only.
Score target
85+ — category dominance
Best for: Mid-market firms pursuing category leadership. Daily content cadence, paid ads management, PR outreach, weekly strategy calls.
Everything in Growth Retainer
  • All Growth retainer deliverables (see above)
Advanced content
  • Daily content cadence across platforms
  • 2 short videos per month
  • Monthly email newsletter (drafted and scheduled)
  • Quarterly community event coordination
Paid growth
  • Local Google Ads management (ad spend separate, billed by Google directly to your account)
  • Waze advertising management where applicable (ad spend separate)
PR & outreach
  • Influencer and partner outreach
  • Media list management
  • Press release distribution
Client service
  • Weekly 30-minute strategy calls
  • Quarterly business review

Starts with a free scan · 6-month minimum

Score-to-tier map

Where each tier takes you.

Same 0-100 score scale you saw in your scan. Pick the tier that lifts you to the range you want to live in.

050100
0-30
Where most start
30-60
Most SA businesses today
60-75
After GBP Setup / Optimization
75-85
After 3-6 months Growth
85-100
After Premium + 6+ months

Enterprises, multi-location businesses, international firms — let's talk →

Credentials
Google Digital Marketing
Certified · 2024
Anthropic Claude 101
Certified · May 2026

8 years of local SEO experience · Pretoria, South Africa · Serving SA · UK · US

Pricing FAQ

The questions clients actually ask.

I just need help with my Google Business Profile. Which package fits?

The GBP Setup package at R5,000 is the right starting point. It includes everything to claim, optimize, and verify your Google Business Profile, plus directory citations across 10 trusted SA directories. Most clients add the Optimization Pack later once they're ready for deeper AI visibility work that requires a website.

What's the difference between Google Business Profile and AEO (Answer Engine Optimization)?

Google Business Profile is your business listing on Google Maps and local search. AEO is the broader work of being recommended by AI engines like ChatGPT, Claude, Gemini, and Perplexity when customers ask conversational questions about your category. GBP is one component of AEO. Most clients start with GBP because the results are visible quickly, then expand into the full AEO layer once they see the value.

What if my Google Business Profile is already broken (duplicate listings, lost access, verification issues, suspended)?

We troubleshoot existing GBP problems. Scope and cost vary by situation — duplicate cleanup, verification recovery, ownership transfers all require different work, and pricing depends on the specifics. Reach out via WhatsApp or the contact form and we'll scope your specific situation.

What if I can't grant full access to my website (lost passwords, former developer won't release credentials, restricted platform)?

This is common. Most clients haven't logged into their hosting or CMS in years. Before engagement begins, we audit what access is available and what needs to be recovered. Access recovery work is priced separately from package scope — typically R1,500-R3,500 depending on complexity. Common scenarios include password resets, contacting former developers, DNS reclamation, and platform migrations.

What's included in the R10,500 Optimization Pack?

Everything to build your AEO layer: full measurement stack (GA4, GSC, BWT, Clarity), JSON-LD schemas across service pages, llms.txt + robots.txt rebuilt, GBP complete rebuild, 10 directory citations with NAP consistency, 3 priority pages rewritten in answer-shape, 10-12 FAQ items with FAQPage schema, LinkedIn refresh, and Day 0 + Day 30 rescans with progress report. 32-40 hours of work over 3 weeks.

Can I start with GBP Setup and upgrade later?

Yes. GBP Setup (R5,000) lays the foundations — your Google Business Profile plus the AEO baseline. You can move to Optimization Pack (R10,500) or a Growth retainer (R5,500/mo) at any time. We do not double-bill — GBP Setup work carries forward.

What happens after the 3-month Growth minimum?

Continue month-to-month or cancel anytime. No lock-in after the minimum. Most clients stay on Growth for 6-12 months because AEO compounds quarter over quarter.

How quickly will I see results?

Citations go live within 1-2 weeks. GBP changes take effect within days. Schema markup is parsed by AI engines on their next crawl (typically 7-14 days). The Optimization Pack includes a Day 30 rescan that measures the full impact.

What if I don't have a website?

Foundation Build Lite (R12,500 once-off, solo professionals) or Foundation Build (R18,500–R24,500 once-off, multi-page businesses). Both include everything from the Optimization Pack baked in from line one — you don't need to buy the AEO layer separately.

Do you offer payment plans?

Once-off packages: 50% deposit, 50% on delivery. Monthly retainers billed in advance — Growth 3-month minimum, Premium 6-month minimum. All payments via card or EFT in South African Rand. International clients pay in USD or GBP at the displayed equivalent.

Your current visibility is only the start.

As AI search accelerates, preparing now secures your visibility tomorrow:

  • Target the prompts where your competitors get mentioned
  • Build presence on sources AI engines trust
  • Get recommended instead of your competitors
Start with a free scan
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