If you're reading this, you've signed up — thank you. Quick framing before we get to the work.
Most AEO advice in 2026 is single-channel: 'just fix your schema,' 'just post on LinkedIn,' 'just get more reviews.' All of that is true. None of it is the whole story.
The whole story is what I call The Real Estate Method — covering all 7 properties AI engines actually harvest from, in priority order, weighted to your sector. The properties are: Website + Schema, Google Business Profile, LinkedIn (founder + company), industry citations, reviews velocity, industry press, and AI engine tracking.
Why name it? Because by 2027 every freelance marketer will claim 'we do AEO.' The defensible position is to own a named, documented, reproducible framework. Naval Ravikant's frame on this is sharp: 'Specific knowledge, attached to a name, is a moat.' That's the bet.
What every issue will deliver: one pattern from a real audit I just ran (anonymised), one specific fix (with the exact steps), one quotable insight you can share with colleagues. Always Thursday morning SA time. Always one email. Never a 'limited offer.'
For new readers: if you haven't read the sector checklists yet, they're the fastest way to understand what The Real Estate Method actually looks like applied to your industry. 47 specific checks each, public and free at kabelomore.com/resources.
For existing audit clients: your monthly tracker now also feeds these issues. When a pattern emerges across three or more audits in a quarter, it becomes a newsletter — and your audit becomes part of the body of work that compounds (anonymised, of course).
Issue 1 lands next Thursday. It walks through one industrial audit from last week — the firm went from 0 AI citations to 4 in 21 days by fixing one schema property. The exact steps will be in the email.
Talk soon.
— Kabelo